The Selling Advantage Community

The Selling Advantage Community is for B2B salespeople. We produce tactical content, share opportunities, and shine a light on those who make sales happen.

Episode 47 – Season 5 launch – The T-shaped Sales Community

The T-shaped Sales Community The T-shaped Sales Community is for salespeople in tech. We produce tactical content, share opportunities, and shine a light on those who make sales happen. Join Now In this episode, Thibaut gives an overview of the season 5 format. After 46 episodes, The B2B Sales Podcast’s format is changing, and you will have the opportunity to impact the topics and guests of the podcast. You can join the T-shaped Sales Community and get

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Episode 46 – From customer retention to community building, with Leslie Greenwood

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut receives Leslie Greenwood, Vice President Member Success at Revenue Collective. Leslie has been leading customer success teams for 6 years, before joining Revenue Collective as VP Member Success in July 2020. In this interview, you’ll discover how she kept customers happy, what community members and customers have in common, and tactics to keep community members

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Episode 45 – The do’s and don’ts of outreach sequences, with Jeff Swan

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut receives Jeff Swan, Founder at RevUp Sales. Jeff has been in sales for 15 years, focused on generating millions in pipeline. In this interview, you’ll discover how to build a solid outreach sequence, what to avoid, and a simple framework to build your cold outreach messages from scratch. You can find Jeff on LinkedIn here. Go

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Episode 44 – In the mind of a CRO, with Josh Allen

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut receives Josh Allen, CRO at Owl Labs. Josh has over 18 years of sales experience, working in companies like LogMeIn or Drift. In this interview, you will discover what keeps a CRO up at night, what KPIs Josh follows, and you’ll even learn how to craft a good cold outreach message to Josh. You can

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Episode 43 – How to build your career path in a high-growth startup, with Courtney Griffin

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut receives Courtney, VP of Global Sales at Improvado. Courtney and Thibaut jump on a live interview, following the series of the SalesLabs Virtual Tour. Participants engaged while listening to the conversation about: What are the different career paths in a fast growing startup How to pick your next job How being part of Burning Man

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Episode 42 – Adjusting your sales development strategy to a new business model, with Kyle Roach

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut invites Kyle Roach, Director of Sales Development at Socio. Kyle and Thibaut jump on a live interview, following the series of the SalesLabs Virtual Tour. Participants asked questions about: How the team at Socio pivoted from selling an app for physical events to virtual events How Kyle builds a strong team culture remotely Why teachers

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Episode 41 – How to involve your Sales Development team when hiring new SDRs, with Roger Figueiredo

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut receives Roger Figueiredo, VP of Marketing and Sales Development at #paid. Roger and Thibaut jump on a live interview, following the series of the SalesLabs Virtual Tour. Participants asked questions about Here is what you will learn: How Roger involves his SDR team in hiring new SDRs Creative ways to engage your SDR team Why

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Episode 40 – In the mind of a Global Chief Sales Officer, with David Thomson

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut receives David Thomson, Chief Sales Officer at Allbound. David and Thibaut jump on an Ask Me Anything session, as part of SalesLabs Virtual Tour. Participants asked questions around B2B sales, partnership sales, and building international sales teams. Here is what you will learn: What KPIs David tracks How David structures his global sales teams Which

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Episode 39 – Innovative B2B sales, marketing and CS tactics and strategies, with Megan Bowen

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut receives Megan Bowen, Chief Customer Officer at Refine Labs. Megan and Thibaut jump on an Ask Me Anything session, as part of SalesLabs Virtual Tour. Participants asked questions around Marketing, Sales, and Customer Success. Here is what you will learn: How to run innovative ads tactics How to identify upsell opportunities Why building content is

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Episode 38 – Managing difficult conversations in sales, with Ofir Zan

Free Workshop Library A Selection of Free Online Workshops to Help You Generate More Opportunities Access Now In this new episode, Thibaut and Ofir talk about difficult sales conversation, and how to overcome the challenges they bring up. Ofir is EMEA Director at Sisense, supporting a team of Account Executives to learn how to master objections and persuade customers. Ofir and Thibaut discuss about the mindset around negotiation and how to adapt it during hard conversations. Both

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